CX Best Practices

  1. Retro comic style panel of gossip girl whispering in the ear of another woman
    Article
    CX Best Practices

    How direct-to-consumer brands turn customer service into word-of-mouth marketing

    Word-of-mouth buzz as a marketing tactic can be a game of chance unless brands strive to consistently give customers something to talk about — and genuinely stellar customer support is always a favorite topic of conversation. Discover the customer service fundamentals of leading direct-to-consumer b...

  2. Group of people using smartphones
    Article
    CX Best PracticesCommunications & Media

    Three essential elements for superior telecom customer experience

    Learn why great customer service in telecom demands a blend of digital transformation and an engaged corporate culture.

  3. Five stars and bell for service
    CX Best PracticesTravel & Hospitality

    How IHG takes hospitality to new heights

    From pale ale to world-class hospitality, learn how a popular UK brewery came to be a world-leading hotel company.

    Article
  4. Yellow u turn sign on blue background
    Article
    CX Best Practices

    How to optimize your customer win-back strategy

    Discover best practices for resolving complaints and winning back customers.

  5. Heart and stethoscope
    Article
    CX Best PracticesHealthcare

    The most important quality for a healthcare customer service agent to have

    Learn how to make your company’s healthcare customer service a more empathetic, humane experience.

  6. woman sitting on beach with laptop
    Article
    CX Best PracticesTravel & Hospitality

    Bleisure customer experience: Meeting the needs of the modern traveler

    Learn how to deliver exceptional customer service to travelers who blend business and leisure.

  7. 7975women putting change in piggy bank
    Article
    CX Best PracticesFinancial Services & Fintech

    Playing to customers’ emotions in financial services

    Learn how leading fintech firms are building emotional connections with their customers.

  8. Pencil erasing the word mistake from paper
    CX Best Practices

    Don’t make these five customer care mistakes

    Deliver a better brand experience by avoiding these common customer care blunders.

    Article
  9. Woman using an iPhone
    Article
    CX Best Practices

    Interactive Voice Response: Press 1 for customer service best practices

    Modern IVR systems don’t have to be fraught with frustrations. Optimize your IVR for a better customer experience.

  10. Pixel art illustration of the words "Level up" and accompanying icons like arrows
    Article
    CX Best PracticesGames

    Player support 101: The five basics of great gaming customer service

    Great gaming customer service starts with five fundamentals. Discover the best practices.

  11. Medical support concept
    Article
    CX Best PracticesHealthcare

    Do no harm: Managing the customer service challenges of healthcare product recalls

    Recalls. You think they’ll never happen, until they do. Discover customer service best practices for healthcare product recalls.

  12. contact center agents wearing superhero masks
    Article
    CX Best Practices

    Universal agents: The pros and cons of having super agents on staff

    Universal agents can improve First Contact Resolution and deliver memorable customer experiences, but are they worth the heavy investment?

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