CX Best Practices
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- CX Best Practices
CX Best PracticesThe importance of staying connected with customers during a crisis
Maintaining business continuity while demonstrating awareness of the current COVID-19 situation is a delicate balancing act. Discover best practices on how to effectively connect with your customers during challenging times.
CX Best PracticesImprove customer service without breaking the bank
True or false: Great customer service requires significant financial investment? False! Discover expert tips to improve your brand’s customer service without breaking the bank.
CX Best PracticesDo loyalty programs really drive customer loyalty?
From travel, to groceries, to oil changes, there’s a loyalty program for just about everything these days. But, do these programs actually accomplish what their namesake suggests: drive repeat business and secure customer loyalty?
CX Best PracticesSpeaking your language in customer service
Multilingual customer care is key to staying competitive in a global marketplace, but it hasn’t always been easy to deliver. Learn how technology like AI and machine learning can give you an edge.
CX Best PracticesWhat is customer service vs. customer experience?
People throw the terms “customer service” and “customer experience” around a lot these days, but do you know the key difference? Learn how they differ — and how each impact your business.
CX Best PracticesIt's a trap! Don't fall for these five customer service cost-cutting pitfalls
Cost-cutting can be a short-sighted way of dealing with long-term problems. When you’re in the business of delighting customers, make sure you’re not falling into traps that can damage your overall customer experience. Here are five key tripwires to watch out for.
CX Best PracticesSurvey says: How to avoid customer feedback fatigue
Feedback is critical for improving the customer experience but long surveys, or surveys sent too often, can prevent consumers from engaging with your brand. Follow these tips to streamline the process and get better results.
CX Best PracticesBest practices for personalizing the customer experience
A recent TELUS Digital and Harris Poll survey revealed that the majority of consumers prefer a personalized brand experience. Learn best practices to get the most out of the personalization opportunity.
CX Best PracticesKeeping customer service consistent for global brands
Providing a consistent customer service experience across countries and markets is crucial to building your brand. Discover three tips that can help you keep customers happy wherever they are.
CX Best PracticesDoes your company need a chief experience officer?
More and more companies are creating a C-level role explicitly dedicated to building a customer-obsessed culture. But, does that mean that every company needs a Customer Experience Officer (CXO) in order to compete?
CX Best PracticesGamesCatching a whale: How to treat your VIP gamers
In the free-to-play games industry, stories have long circulated about “whales” — customers who spend huge amounts on in-game purchases. Learn how a VIP player support program can keep your premium customers satisfied and playing the game for years to come.
CX Best PracticesHow direct-to-consumer brands turn customer service into word-of-mouth marketing
Word-of-mouth buzz as a marketing tactic can be a game of chance unless brands strive to consistently give customers something to talk about — and genuinely stellar customer support is always a favorite topic of conversation. Discover the customer service fundamentals of leading direct-to-consumer brands.
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